Agency News
How Publicis Groupe’s BRG Égalité Brought Pride to the World
Published on June 30, 2021
Categories Agency News

What Is a BRG? CEO Action describes them this way: "BRGs (Business Resource Groups) provide employees the opportunity to enhance cultural awareness, develop leadership skills, and network with colleagues across business units at all levels, including senior leadership. BRG members are afforded opportunities to attend specialized training around leadership, mentoring, career development and other topics as identified by BRG members. These self-governed groups are comprised of individuals who come together based on similar interests or experiences. BRG participation is voluntary and open to all employees who are interested in and support the objectives of the BRG, regardless of their origin or background."

What Makes Égalité Different? Égalité (French for Equality and pronounced eh-gah-lee-tay) is Publicis Groupe's business resource group (BRG) for lesbian, gay, bisexual, transgender and queer (LGBTQ+) professionals along with their allies.

The group is committed to enhancing the company's reputation as an employer of choice for LGBTQ+ employees and their allies by promoting equality in the workplace, supporting the LGBTQ+ community, and helping to develop leaders who can elevate our clients' brands within the hearts and minds of the LGBTQ+ community. Égalité's programming is focused around four pillars: Advocacy, Education, Community Outreach and Business Development. It is one of Publicis Groupe's oldest and longest-standing BRGs, with 1,500+ members and 22 chapters.Two of Égalité's leaders, Maranda Gorr-Diaz (she/her/hers), Global Co-Chair of Égalité and Supervisor at Starcom USA, and Jenn Renoe (she/her/hers), Associate Media Director, Publicis Health Media, were named in the OUTstanding 2020 Top 100 LGBT+ Future Leaders list.

“It’s important to note the 'B' in BRG," says Geraldine White (she/her/hers), Chief Diversity Officer, Publicis Groupe U.S. "These groups are very much a part of our business, and they play a key role in our DE&I strategy and authoring the future of our work. In some cases, our BRG leads are also core client contacts/partners and are helping to shape client strategies and uphold our commitments throughout the business and across the industry. In this way, we're truly able to take a 'workplace to marketplace' approach when it comes to pulling DE&I across everything that we do, whether that's making an impact for our talent, or helping our clients connect with diverse audiences in more relevant ways.”

To read the exclusive MediaVillage interview with LGBT+ Advancing columnist Kryss Shane, Égalité global co-leads Maranda Gorr-Diaz and Alicia Case (she/her/hers), Vice President, Head of Community Success, Engagement, & Marketing,, see here


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