Perspectives

Starcom Worldwide MENA Creates #MemoriesMatter for World Alzheimer’s Day

For this year’s World Alzheimer’s Day, Starcom Worldwide wanted to educate young people in the United Arab Emirates about the disease. It did so using Snapchat, making the most of the fact that messages on the social media platform disappear a few seconds after they have been seen by the recipients. The reality is that […]

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Starcom Worldwide MENA Creates #MemoriesMatter for World Alzheimer’s Day

For this year’s World Alzheimer’s Day, Starcom Worldwide wanted to educate young people in the United Arab Emirates about the disease. It did so using Snapchat, making the most of the fact that messages on the social media platform disappear a few seconds after they have been seen by the recipients. The reality is that […]

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