Starcom is part of Publicis Media, which is supported by seven Global Practices.

Data, Technology & Innovation

Our Data, Technology & Innovation practice ensures that Publicis Media has access to cutting edge data and technology resources to deliver speed, efficiency and business growth.


Our Content practice drives a unified, full-service content approach across Publicis Media.


Our Trading practice expands our investment capability to drive client value and growth.


Our Performance practice is a world-class performance marketing operation to service all Publicis Media Brands.

Business Transformation

Our Business Transformation practice drives excellence in strategic thinking and consults with clients to deliver commercial innovation beyond media and communications planning.

Analytics, Research & Insights

Our Analytics, Research & Insights practice creates tools, processes and resources that can be implemented consistently across the globe to fuel strategy, planning, accountability and ROI.

Business Development & Communications

Our Business Development & Communications practice builds the reputation of Publicis Media to deliver strong, successful agency Brands and drive growth through new business success.